With over 7 million interior design photos, a kaleidoscope of home décor tips and oodles of advice from professional designers, Houzz is the go to website for homeowners in search of the best interior décor guidance money can buy. If you’re a professional looking to...
When it comes to advertising the term ‘viral’ is something that every marketer dreams of. Of course, it comes with an inherent sense of exclusivity that’s extremely difficult to achieve. That said, it’s not impossible. With the right approach, you too can launch a...
Whatever sector you operate in, marketing should always be an integral part of your budget. This is particularly relevant for small, independently operated interior design businesses. Competition is fierce and clients are spoilt for choice which means you need to get...
From the joint dream of an interior design loving couple to a global website used by 35 million homeowners, home design enthusiasts and home improvement professionals around the world, Houzz has established itself as an entity within the property sphere. For interior...
When it comes to boosting interior design business profiles marketing is the bread and butter of any strategy. Of course, not all aesthetic gurus are also marketing experts, which is why many outsource the job to an external provider. This ultimately leaves them with...
Today’s consumers are seriously tech savvy, there’s no doubt about it. This means that every brand should back itself with a hard hitting online marketing strategy designed to create a buzz around whatever product or service is being pushed. Of course, no all...
Interior design is an art in itself, with most professionals training for years on end to get to the stage where they can create aesthetically beautiful spaces. As such, it’s absolutely understandable that these interior artisans will want to ensure that their project...
The world of digital advertising is stranger to the term ‘content marketing.’ In fact, over the past few years it’s skyrocketed in popularity, with everyone from the big Fortune 500 companies to small SMEs getting on board. But what exactly is content marketing, and...
From humble start-up to globally used interior design platform, Houzz is one of the world’s most popular home décor websites. Today it plays host to a community of over 35 million homeowners and home design professionals peppered across the planet. For decorators in...
From the world’s richest Fortune 500 companies to brand spanking new SMEs that are just getting started, you can bet that Google AdWords campaigns are at the top of the marketing priority list. Of course, not all Google AdWords campaigns are created equal which is why...
